16.05.2022 Rafaela Benez

Must-have: 4 WordPress plugins to top up any website

There are so many plugins for WordPress that it can be hard to know which ones you really need

WordPress is one of the most present content managers in the world. At least 43.3% of websites use this tool, according to a survey from Kinsta. But just using it is not enough to obtain good results, be it for a personal blog or creating a retail store.

Kinsta also says that more than 500 sites are built every day, which is a lot when compared to platforms like Shopify – with up to 80 new websites. But having a domain and a plain website is not what WordPress can do for you or your business.

Knowing that WooCommerce powers 22% of the top eCommerce sites in the world, WordPress has a Plugin Directory with more than 55 thousand plugins to keep the new sites as good as the well-consolidated ones.

Of course, we know it is hard to know where to begin with these tools, so we at Creative Skyline made a must-have list for your brand-new WordPress website. From optimizing your images or even SEO (Search Engine Optimization) insights, a helping hand or, in this case, a helping plugin is always welcome.

Borlabs Cookie

The first plugin you should consider is Borlabs Cookie. It allows you to send cookies via opt-in, meaning that the visitor has to actively opt-in for the activation of cookies. This measure conforms with the GDPR, which says cookies may no longer be set without the visitor’s consent. Some features you have to keep in mind with this plugin are:

Cookie & Cookie Group Management

Manage your Cookies groups and provide a clear list in your Privacy Policy with the information agreed information like name, duration, purpose, origin, etc. You can create as many Cookie Groups as you want and give your visitors the chance to choose to which they consent.

Tracking codes and multi-language integration

This plugin contains all the necessary tracking codes for Google Analytics and Facebook Pixel – all you have to do is enter your tracking IDs. In addition to that, the admins of the website can configure Borlabs Cookie for each language they see fit.

On the Borlabs Cookie page, you can find all the languages it is available. That includes English, French, German, and much more. Also, the admin can modify the texts displayed to the visitor.

WordPress Themes and Caching Plugins compatibility

The plugin states that it is designed to be compatible with any WordPress theme and all caching plugins. Borlabs Cookie team says on the WordPress directory that: “the following themes and Page Builders were used for the tests: Avada, Beaver Builder, Divi, Elementor Pro, The7, WPBakery Visual Composer”.

WordPress, plugins

Source: Rawpixel

WP Rocket

And since we talked about caching plugins, there goes another Creative Skyline recommendation. The all-in-one web performance plugin, WP Rocket. The official website says that this plugin “is one of the best WordPress caching plugins to achieve speed results and optimize your website for the Core Web Vitals”.

 

Goes with the flow of the WordPress updates

WordPress is always updating and in constant motion to make things more secure and give the best experience possible to the visitors. WP Rocket follows these parameters, which means that it is constantly updated to keep up with the latest web performance requirements.

The plugin was not only designed to only speed up your loading time, but it also promises to dramatically improve your overall website performance and deliver results with 80% of web performance best practices applied right upon activation. This tool is very useful since recent studies show that 57% of people will abandon a site that has a loading time above 3 seconds.

Some of its features are:

  • Page Caching
  • GZIP Compression
  • Cache Preloading
  • eCommerce Optimization
  • Browser Caching
  • Themes and plugins Compatibility

Imagify

We have learned that page speed is very important, and Imagify will help you reach perfection and not sacrifice the quality of your website images. Optimizing images can speed up your site, and better the user experience, and your SEO specialist and the plugin will adore this action.

Imagify states that pictures can account for 50% of your loading time. So when you reduce its size you can reduce loading time, and by compressing them with the right tools your site will look good and load faster.

According to Imagify’s web page: “a fast web page encourages your visitors to stay on your website and to keep on browsing”, so a customer will spend more time in a fast and good-looking retail web store.

Remember when we said that the SEO specialist or the plugin will love you if you optimize your images? Well, here is why: search engine robots will have less difficulty to crawl your website. Consequently, you will improve your SEO and become more visible.

Rank math pro

Wrapping up our recommendations, we have the beloved Rank Math to help you rank higher in search engine mechanisms. This plugin works by giving you insights on how to make your website SEO-friendly.

One other notable feature is the easy-to-follow Setup Wizard, so you don’t have to be the ultimate expert to use it. With the user experience in mind, the Rank Math page describes itself as having a “Clean, & Simple User Interface”.

Snippets are also very important to SEO practices and editing can improve your page ranking Rank Math has advanced snippet previews even in the free version, which is very complete and delivers what it promises.

Content AI

Rank Math also has an Artificial Intelligence assistant to help you select the best words and phrases to use in your content. And this is also included in the free version of the plugin.

SEO Analytics Module

Going from one tab to another to check data is not a good way to utilize your time. That is one other motive that Creative Skyline recommends Rank Math.

It presents valuable information from Google Search Console right inside your WordPress admin dashboard, so you don’t need to open a tab and compare data. It is a not time-consuming tool.

Our opinion

Creative Skyline values time and facilitating the life of people on the internet. That is: optimizing everything we can to deliver an effortless experience to the website owner, the visitor, and search engine robots. So these five WordPress plugins are the best to have on a website. We use and recommend these web tools.

Did you like this article? It was made using all the plugins we shared our opinions about and with all of our hearts. If you want to know more, please check our blog, where you can know more about the work of Creative Skyline and our opinions on how to change your internet life.

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